At a recent press conference, Anthony Chamanga, the chief development manager of the Tanzania Horticultural Association (TAHA), revealed that horticultural farmers are on the brink of significant export gains as the UK market opens up to Tanzanian products.
The UK, known for being one of the most lucrative markets globally, has granted approval for eight Tanzanian horticultural export companies, presenting an exciting opportunity for local growers. The growing appetite for fresh produce among the health-conscious UK middle class has positioned fruits and vegetables as top contenders in imported food categories.
Mbelwa Kairuki, Tanzania’s high commissioner to the UK, played a pivotal role in facilitating connections between local exporters and UK buyers, supported by collaborative efforts from TAHA. Industry experts anticipate that this initiative could create approximately 3,800 new jobs along the supply chain, addressing unemployment challenges in the agro-sector.
To further this venture, the newly established Horticulture Exports Accelerator Program (HEAP) was initiated in collaboration with TAHA, enabling a delegation of eight Tanzanian companies to engage directly with leading UK importers and explore partnership opportunities.
The TAHA delegation participated in a prominent event organized by the Fresh Produce Consortium, showcasing their products and solidifying contracts with prospective buyers. During their stay, they also visited Spitalfields Market, a key wholesale hub for horticultural imports in London, fostering networking opportunities with traders for future collaborations.
“Connecting Tanzanian producers with key buyers in the UK is essential for establishing a sustainable and thriving horticultural export industry,” stated the envoy, commending the UK Foreign, Commonwealth and Development Office (FCDO) and Trademark Africa for their support in facilitating this effort.
Dr. Jacqueline Mkindi, TAHA’s CEO, emphasized that HEAP will empower local exporters with the necessary tools to take full advantage of free trade agreements. She noted that the program aims to enhance the capabilities of Tanzanian producers by equipping them with the knowledge and resources needed to meet international market standards.
TAHA is optimistic that this comprehensive initiative, which focuses on the entire horticultural value chain, will significantly boost the export capacity of Tanzanian companies while fostering long-lasting partnerships with businesses in both the UK and Europe. The program’s key aspects include strengthening capacity, developing robust trade networks, and ensuring compliance with international standards, she added.
